Think about your audience: While some readers may be well informed about your sport, most will not. Use the opportunity to educate casual readers about all of the great sports that our club members enjoy. For example: say Canine Good Citizen (CGC) instead of just CGC. No Brag is too small: Please share your dogs accomplishments with our readers. Although an accomplishment may be routine for you, our readers may gain great inspiration from it. Remember: We want to BRAG a little, EDUCATE our readers, & INSPIRE people to do great things with their dogs!